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Graphic Grammar: Design Advice from a Guy Who Can’t Draw

  • WeConservePA- Virtual (map)

Join Recreation and Conservation Program Specialist Josh VanBrakle with DCNR for a virtual reprise of his popular land conservation conference session. Visual communication is critical to conservation work. As we share ever more content through videos, social media, and interactive websites, we increasingly depend on images to tell our stories. As students we spent years learning grammar for our writing. But few of us were taught graphic grammar—the language, structure, and syntax of visual communication. Just like writing grammar helps us get our point across, so too does graphic grammar. In this session, you’ll learn basic graphic grammar rules like color, contrast, and focal points and how to apply them to your designs.